News Worms
News Worms


Huawei teams up with KFC to release a new smartphone

Huawei teams up with KFC to release a new smartphone

But nobody's interested in the KFC phone for its specs, are they?

"KFC and Colonel Sanders have been American pop culture icons for more than 70 years", Steve Kelly, KFC U.S. director of media and digital, said in a press release.

KFC Huawei 7 Plus phones are now available for a limited time on the Chinese online retail site Tmall for 1099 Chinese yuan, or just under $162.

There will be just 5,000 units of the limited edition phone sold, each of which will cost 1,099 yuan - that's £125 in the United Kingdom, $160 in the US, and €140 in Europe. However, the fast food chain is hugely popular in China, and it's the largest restaurant chain in the country thousands of locations. The launch is timed to the 30th anniversary of KFC in China. An accompanying video on KFC's Weibo account highlighted how far both brands had come since their humble beginnings when they first opened for business in 1987. It features a 5.5-inch screen with a 720p resolution and runs on a Snapdragon 435 chip. The back of the phone features a fingerprint sensor, and an image of Colonel Sanders and the KFC logo has been laser-etched into the back.

The device will come pre-loaded with a Chinese KFC app that lets users see offers and order food, as well as a new music app that allows KFC phone owners pick and choose the playlists at their local chicken shacks.

We do not yet know whether the new phone is, in fact, a previous model launched by Huawei, or whether the hardware will be made especially for this anniversary edition. And while pearls are all fine and good, wouldn't you rather commemorate such a milestone with a KFC-branded smartphone?

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